Hi, I am Saiyam, a motion designer and Filmmaker based in Bangalore, India.
When not working at IBM as a Senior Motion Designer, I am working on ideas for my films. When not working on films I am making music and planning out my video game project.
Reach out at saiyam.marwah95@gmail.com
Hi, I am Saiyam, a motion designer and Filmmaker based in Bangalore, India.
When not working at IBM as a Senior Motion Designer, I am working on ideas for my films. When not working on films I am making music and planning out my video game project.
Reach out at saiyam.marwah95@gmail.com
Business Problem
An elite airline brand partnered with IBM to launch their digital presence, entrusting us with the design and development of their mobile app and web experience. With iOS as the primary platform, the app was envisioned to embody the timeless elegance and precision of Apple’s design language—delivering a premium, seamless experience that reflects the sophistication of the brand and its high-end clientele.
An elite airline brand partnered with IBM to launch their digital presence, entrusting us with the design and development of their mobile app and web experience. With iOS as the primary platform, the app was envisioned to embody the timeless elegance and precision of Apple’s design language—delivering a premium, seamless experience that reflects the sophistication of the brand and its high-end clientele.
My Role
As part of the design team, I lead UX motion design for the mobile app, focusing on crafting a refined and cohesive motion language. My responsibilities include developing motion design guidelines, identifying key interaction points to elevate the user experience, and optimizing animations for seamless performance. The goal is to reinforce the brand’s premium feel—delivering transitions and interactions that feel as polished and intentional as the overall design.
As part of the design team, I lead UX motion design for the mobile app, focusing on crafting a refined and cohesive motion language. My responsibilities include developing motion design guidelines, identifying key interaction points to elevate the user experience, and optimizing animations for seamless performance. The goal is to reinforce the brand’s premium feel—delivering transitions and interactions that feel as polished and intentional as the overall design.
Final Outcome
This project is currently underway, with several motion interactions in development. The app is scheduled to launch later this year, aiming to deliver a polished and engaging experience aligned with the brand’s premium identity.
This project is currently underway, with several motion interactions in development. The app is scheduled to launch later this year, aiming to deliver a polished and engaging experience aligned with the brand’s premium identity.